Privacy Policy

Effective Date: Jan. 1, 2023

TOTO USA, INC is a wholly-owned subsidiary of TOTO AMERICAS HOLDINGS, INC., a United States subsidiary of TOTO, LTD, operating solely within the Americas. TOTO USA is committed to your privacy. This Privacy policy applies to our practices in connection with information collected through our websites, services and applications (a “Site” or collectively the “Sites”). By using the Sites, or by providing information to us, you agree that we may use and disclose your information according to the terms of this Policy.

The use of your information is subject to the Privacy Policy and Terms and Conditions in effect at the time of use. Please read our Privacy Policy from time to time, since we may modify it at any time at our sole discretion. If we make material changes, we will post the revised Privacy Policy on our Site with a new Effective Date. We are not responsible for the privacy practices of any third parties or the content of linked sites although we do encourage you to read the applicable privacy policies and terms and conditions of such parties or websites.

Data Processing and Cross-Border Data Transfers

Our Site is intended for use by visitors from the Americas. We offer translations of our Site into French or Spanish for our visitors from Canada and Central and South America. The Site is maintained on servers located in the United States, and personal information submitted is stored on our servers in the United States.

The TOTO Store is available for purchases shipped only into the continental United States and Canada. Purchases from outside those territories are not permitted. If you are visiting our Site from outside the United States or Canada, please be advised that your personal information is transferred to our U.S. servers. Please navigate to the Global tab on the Site to locate the TOTO website serving your location.

Disclosing your personal information to us pursuant to this Privacy Policy is at your own risk. By allowing us to collect personal information about you, all users, including without limitation users in Canada and the European Union, fully understand and unambiguously consent to the collection, such transfer and processing of your data as described in this Privacy Policy. We strive to comply with laws of jurisdictions in which we operate but we make no representations that the practices described in this Privacy Policy are compliant with laws outside those jurisdictions that apply to the collection, security, use and disclosure of personal information.

Keeping Your Information Secure

We have implemented and maintain reasonable physical, administrative and technical methods to protect your information. You also play a role in protecting your information. You can help to maintain the security of your online transactions by not sharing your account logon or password with anyone and by changing your password regularly.

Sources of Personal Information We Collect and How We Use It

The categories of personal information we obtain about you depends on how you interact with us and our products and services. The following are the categories and specific types of personal information that we collect:

Personal Information You Provide to Us Directly.

• When you register with TOTO USA, for instance to make a purchase, we collect profile information from you through our registration form. This may include your name, address, e-mail address, shipping address, and telephone number. Providing personal information is solely your choice. However, certain services may not be fully available to you if requested information is not provided. We may also ask you to select a user name and password or identification number to gain access to certain portions of our Site. When you register for any TOTO USA services, your user name and password are recorded for the purpose of maintaining your own accounts within the Site. Our servers also record e-mail addresses that you submit for registration.
• Commercial Information. Our Site may allow residents of the United States and Canada to purchase certain products through our TOTO Store, an independent website which we own and operate. When you place an order we will require that you provide your contact information including address, email address and telephone number, your payment card information and associated billing address and telephone number, and your shipping address. Information about your payment is protected during transmission to us using industry standard technology.
• Communications with Us. If you choose to communicate with us, whether by email, telephone, postal mail or by using our online chat feature, we will collect and store the information you provide.
• Geolocation Data if applicable
• Sensitive Personal Information. We collect Sensitive Personal Information including racial or ethnic origin, religious beliefs, mental or physical health diagnosis, sexual orientation, or citizenship or immigration status to provide disability accommodations.
• Other Categories of Personal Information: When you register with TOTO USA, you may provide optional demographic information such as, but not limited to, your zip code, your age range, your business, or your product preferences.
• Personal Information You Provide to Us About Others. If you would like to e-mail a page or pages from our Site to a friend, we will collect the recipient’s e-mail address for purposes of that transmission. However, we may not maintain a permanent record of that address unless the recipient independently registers with TOTO USA.

Personal Information We Collect Automatically.

• Device Information and Other Unique Identifiers. When you visit our Site, we may automatically collect information pertaining to your operating system, browser type or mobile device type.
• Internet or Other Electronic Network Activity Information When a visitor requests pages on the TOTO USA site, our servers automatically recognize the browser’s domain name and IP address. We may also collect statistical information about how visitors are generally searching or using the Site and reserve the right to compile and publish profile information about our visitors without the visitor’s name and addresses for reasonable business purposes.
• Social Networking Information. If you access our Site through a Social Media account we may also receive information about you, your digital identity, or your contacts from your social media account depending on how you have set your preferences on such account

Cookies and Other Online Tracking Technologies.

We may use “cookies” (small pieces of information stored by your browser on your computer’s hard drive) pixels, web beacons, and other similar tracking technologies (collectively “online tracking technologies”) to track sessions and to personalize your experience on our Site so that we may improve our site and better tailor it to meet our users’ needs. You can adjust your browser setting to limit or refuse cookies. If you refuse cookies, this will limit system performance and may even cause certain features of the Site to malfunction or not to work at all. Further general information about cookies and how they work is available at All About Cookies.

We also permit third parties and service providers to use online tracking technologies on our Sites for analytics and advertising, including to help manage and display advertisements, to tailor advertisements to your interests. The third parties and service providers use their technology to provide advertising about products and services tailored to your interests which may appear on our Sites, on other websites, or in our email communications

To the extent these online tracking technologies are deemed to be a “sale” / “share” under applicable U.S. state laws, you can opt-out of these online tracking technologies by submitting a request as described in the section below titled, “Exercising Your Right to Opt-Out of Sale, Share, and Targeted Advertising.”

We do not use technology that recognizes a “do-not-track” signal from your web browser.

Your Contact Preferences.

We may use your email address to contact you to respond to your inquiries, to send you newsletters or announcements, to invite you to participate in surveys, or to provide information about products or services to you. You can elect not to receive promotional emails from us by unsubscribing using the mechanism provided in an email you receive from us.

How TOTO USA Uses Your Personal Information

We may use the personal information we collect from or about you for the following business purposes:

1. Performing services for you:
   • To administer or otherwise carry out our obligations in relation to any agreement to which we are a party;
   • To assist you in completing a transaction or order;
   • To allow tracking of shipments;
   • To prepare and process invoices;
   • To respond to queries or requests and to provide services and support;
   • To provide aftersales customer relationship management;
   • To create and manage our customer accounts;
   • To notify you about changes to our services and products;
   • To administer any promotion, contest, survey, or competition;
   • To provide you information regarding our products and services,
   • To offer our products and services to you in a personalized way, for example, we may provide suggestions based on your previous requests to enable you to identify suitable products and services more quickly.
2. Advertising customization:
   • For marketing and promotions we believe you may find of interest and to provide you, or allow selected third parties to provide you, with information about products and services that may interest you.
3. Auditing relating to transactions, internal research and development:
   • To provide for internal business administration and operations, including troubleshooting, Site customization, enhancement or development, testing, research, administration and operation of our Sites and data analytics;
   • To create products or services that may meet your needs;
   • To measure performance of marketing initiatives, ads, and websites “powered by” another company on our behalf.
4. Security detection, protection and enforcement; functionality debugging, error repair:
   • As part of our efforts to keep our Sites safe and secure;
   • To ensure the security of your account and our business, preventing or detecting fraud, malicious activity or abuses of our Sites, for example, by requesting verification information in order to reset your account password (if applicable);
   • To ensure the physical security of our premises through the monitoring of surveillance images;
   • To resolve disputes, to protect the rights, safety and interests ourselves, our users or others, and to comply with our legal obligations.
5. Quality control:
   • To monitor quality control and ensure compliance with our legal obligations, codes and ordinances, policies and procedures,
   • To develop and improve our products and services, for example, by reviewing visits to the Sites and various subpages, demand for specific products and services and user comments

How TOTO USA Shares Your Personal Information.

In addition to In addition to the situations discussed elsewhere in this privacy policy, such as the “Cookies and Other Online Tracking Technologies” section above, we disclose personal information in the following circumstances:

TOTO USA may disclose personal information about you to any unaffiliated third party:

• if you request or authorize it;
• if the information is provided to help complete a transaction for you;
• if the information is provided to comply with the law, applicable regulations, governmental and quasi-governmental requests, court orders or subpoenas, to enforce our Terms of Use or other agreements, or to protect our rights, property or safety or the rights, property or safety of our users or others (e.g., to a consumer reporting agency for fraud protection etc.);
• if the disclosure is done as part of a corporate transaction such as a purchase, transfer or sale of services or assets (e.g., in the event that substantially all of our assets are acquired by another party, customer information may be one of the transferred assets);
• if the information is provided to our agents, outside vendors or service providers to perform functions on our behalf (e.g., analyzing data, providing marketing assistance, providing customer service, processing orders, etc.);
• to allow them to market to you, or
• as otherwise described in this Privacy Policy.

TOTO USA and Children

TOTO USA does not knowingly collect personal information from children, nor do we market to children. Our terms and conditions of use require that any registration may only be made by those over the age of 18. If we have reason to believe that information is being provided by a child under the age of 18 TOTO USA will not collect the information without parental consent or parental notification, which will include the opportunity for the parent to prevent the use of the information or to prevent the child’s participation in the activity. If a child has provided us with personal information, a parent or guardian of that child should contact TOTO USA customer service and request that information be removed. Without parental consent, online information will only be used to respond to an unsolicited request and for no other purposes. We recognize that protecting children’s identities and privacy online is important and that the responsibility to do so rests with both the online industry and with parents.

Shine the Light Disclosure. We may disclose your personal information to our affiliates or other third parties including who may use that information to market to you directly. Pursuant to California Shine the Light Act California residents with an established business relationship with us are permitted to request information about the manner in which we share certain categories of information with third parties for their marketing use. Please email us at privacy@toto.com or call us at our toll-free telephone number 888-295-8134 to request a copy of our disclosure pursuant to California law. Your Privacy Rights

Depending on your state of residence, you may have the following rights:

• To know the categories and/or specific pieces of personal information collected about you, including the source of your personal information, whether your personal information is sold or disclosed and the purpose, and with whom your personal information was disclosed;
• To request deletion of personal information, if permissible by law;
• To correct inaccurate personal information we retain about you;
• To opt-out of “sale” and/or “share” of your personal information, targeted advertising, and profiling
• To limit the use of your sensitive personal information; and
• To appeal a decision regarding your request.

Making Privacy Requests and Our Responses

• Access, Correction and Deletion. To exercise the access, correction and deletion rights you may contact us by calling us at our toll-free number 888-295-8134, contact us at privacy@toto.com by email or by visiting our page here. We will ask you for information that allows us to reasonably verify your identity (that you are the person about whom we collected personal information) and will use that information only for that purpose. We may request that you submit a signed statement under penalty of perjury that you are the individual you claim to be.

We do not currently provide the right to limit the use of your sensitive personal information because we do not use or disclose sensitive personal information for purposes other than those permitted by applicable law, such as providing our services, ensuring security and integrity, or complying with legal obligations. Accordingly, our use of sensitive personal information does not trigger a requirement to offer this right.

• Exercising Your Right to Opt-Out of Sale, Share, and Targeted Advertising. . Although we do not sell personal information for monetary consideration, our use of online tracking technologies may be a “sale” or “share” of personal information under applicable law.

The categories of personal information disclosed to third parties that may be considered “sale” / “share” include: Identifiers, Device Information and Other Unique Identifiers, Internet or Other Network Activity, Geolocation Data, and Commercial Data. The categories of third parties to whom personal information was disclosed that may be considered “sale”/ “sharing” include advertisers and marketing partners, data analytics providers, and social media networks. We do not knowingly sell or share personal information of those under sixteen years of age.

You may opt-out by calling us at our toll-free number 888-295-8134, contact us at privacy@toto.com by email or by visiting our page here.

You may opt out by broadcasting an Opt-Out Preference Signal, such as the Global Privacy Control (GPC) (on the browsers and/or browser extensions that support such a signal). Click here to download and use a browser supporting the GPC browser signal. If you choose to use the GPC signal, you will need to turn it on for each supported browser or browser extension you use.

We will not discriminate against you as a result of your exercise of any of these rights.

Using an Authorized Agent. You may submit a request through someone holding a formal Power of Attorney. Otherwise, you may submit a request using an authorized agent only if (1) you provide the authorized agent with written permission to make a request and (2) you verify your own identity directly with us. We will require the agent to submit proof to us that they have been authorized to make requests on your behalf.

Notice to Nevada Residents

We do not transfer personal information for monetary consideration. If you would like to tell us not to sell your information in the future please email us at privacy@toto.com with your name, postal address, telephone number and email address with “Nevada do not sell” in the subject line.

Live Chat

By using this chat feature, you acknowledge and consent to the collection, recording, monitoring, and use of information relating to you and your chat session by TOTO USA Inc. and its authorized service providers acting on TOTO’s behalf. Such information, including the content of your communications, may be used or disclosed in accordance with TOTO’s Privacy Policy.

If you do not agree to these terms, please do not use this chat feature. You may instead contact TOTO by email or telephone for assistance.

Your continued use of or interaction with this chat feature constitutes your express consent to these terms and to the processing of your information as described above.

Access to Your Information

In some jurisdictions outside of the United States you may have the right to receive disclosure from us regarding the information we hold about you. Please send your written request either by post or email to the addresses as set out in Contact Us section along with your full contact details. If you wish us to cancel, and/or stop the processing of your personal information we will, subject to our discretion, cancel and/or stop the processing of the personal information. We will not delete information that we are required to retain for our business operations or legal compliance. We may require that you provide adequate identification information or documentation before providing you the information about you that we hold; this is for your protection. We will respond to requests from outside the United States within 20 days of receipt and authentication.

How to Contact Us

This site is owned and operated by TOTO USA, Inc. If you have any questions, complaints, or suggestions with respect to this policy, or the any requests regarding your personal information, or if you wish to ask us to delete, correct, or show you your information as provided above, please contact us at privacy@toto.com by e-mail, by telephone at 770-282-8686, or by mail at:

TOTO USA
Attn: Website Manager
1155 Southern Rd
Morrow, GA 30260